InfoG: Email Marketing A Game Changer In Business Success

It has been proved time and again that Email is not going anywhere anytime soon and that marketers should continue to keep focusing on their email marketing campaigns for the foreseeable future.

While there is an increase in the number of other forms of communication available for entrepreneurs and marketers, such as IM, social media etc., email continues to be the most popular medium where the lion’s share of business communication happens. Its immediacy, simplicity, ubiquity, and no-cost service has made it an integral part of our everyday lives and businesses alike.

When we consider the marketing efforts required for a small to medium-sized business, with a limited marketing budget, you want to make sure you are spending your money and time effectively.

You’ve likely heard anecdotes about small businesses that use email marketing to reach their audience and drive revenue.

But do the stats back this up? Check out this infographic that shows the performance of Email Marketing and why you should consider it in your Marketing Strategy.