Text message marketing is generating a lot of buzz. Considering the explosion of smartphone use in the past few years, and the prevalence of text messaging, it’s not surprising that it has become the go-to marketing method for the recent years.
A growing number of businesses are adding text messaging to their arsenal of marketing tools. Why? There are a lot of reasons, but perhaps the most compelling is the average open and conversion rates of text messages. What kind of rates are we talking about?
How are your writing skills? To create and send effective emails, you need some decent writing chops. You want to deliver an on-point message that engages subscribers and compels them to act. No matter what your skill level, we have some simple tips that can help you craft killer emails with precision writing.
When new contacts sign up for your email list, it’s important to welcome them to the family. By sending a welcome email, you start a relationship that can have long-term benefits. Seventy-four percent of subscribers expect a welcome email. You don’t want to let them down, do you?
Email remains the best digital channel for return on investment. In a survey conducted by eConsultancy, email marketing tops the list for best return on investment followed by organic search (SEO) and content marketing.
Images make an email come to life, but finding pictures can be tricky. Using images from a Google search can lead to trouble. If you use images that aren’t yours or don’t give credit to the photographer, you could find yourself in legal trouble. Copyright laws are strict, so it’s always best to use images …
7 Sites to Find Images for Your Next Email Campaign Read More »
We all make mistakes, but when a mistake happens in an email, what should you do? You don’t want to lose customers over a marketing error. Here’s what you need to know to recover from email marketing mistakes.
Every small business owner wants marketing solutions that are convenient and effective. You need tools that attract customers and keep sales rolling in, but you can’t spend 24/7 working on marketing campaigns. After all, you have a business to run. That’s why you need automated marketing options.
As you turn the page on your calendar, it’s a good time to revisit your email marketing strategy. You want to send engaging emails that increase brand awareness, drive website traffic, educate your audience about your product and – most of all – encourage your target market to make a purchase from your business.
As marketers and small business owners, we all need a little inspiration from time to time – especially when it comes to email marketing. Juvlon recently hosted a webinar to help get your creative juices flowing. The webinar, “Six Email Campaigns Marketers Will Love” with email marketing specialist Lisa Furgison, highlights examples that you can …