Email Strategy

Email Marketing Tips

Planning a re-engagement campaign? 4 Tips for a successful Win-back!

OK let’s face it. Getting new customers is way more tedious than winning back your old existing ones. Going about exploring new shores is not only time consuming but less efficient too. Time and again, marketing gurus have stressed upon the importance of retention and re-engagement.  So, how do we go about it? Win back …

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Webinar Review: Boost your ecommerce business with email marketing

Email marketing builds your ecommerce business Email marketing for ecommerce business does more than just driving sales. It builds relationship with your customer, which ensures business now and always. It’s your long term plan to create, build and grow business. We conducted a webinar where we shared vital points on how email marketing can be …

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Benefits of Email Marketing in Ecommerce

Is Your Email Marketing Campaign Effective?The world of email marketing is exciting for any e-commerce company as it’s the simplest way to reach customers at the right time in the most effective manner. But, most e-commerce companies send mailers to trigger a purchase. So how can our email marketing campaigns be unique so that the …

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[Infographics] 5 Steps to Build Amazing Email Lists from the Ground Up

The most widely adopted Internet social network isn’t Facebook, Twitter, or LinkedIn: It’s email. More than 85 per cent of adults who are online have an email account while 62 per cent have a social networking account. And those email users are far more engaged than even Facebook users: Only one Facebook status update is …

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5 things to avoid in E-mail marketing

E-mail is one of the strongest marketing tools to increase sales and generate awareness. With the boom in technology, e-mail marketing is every marketer’s favorite. E-mail marketing allows you to engage with the consumer on a one-to-one level, moving the conversation about business to a more personal environment – ‘the in-box.’ However, the biggest challenge …

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