I recently delivered a webinar about how email campaigns and corresponding landing pages help in delvering better conversions. In this blog I am sharing a quick summary of what I discussed during the session.
Welcome emails aren’t just polite introductions — they’re powerful revenue drivers. In fact, they typically generate significantly more clicks and sales than standard promotional emails. That’s because they arrive at the perfect moment: when interest is at its highest. A welcome Email is your first real impression in the inbox. It sets expectations, builds trust, …
All work and no play makes Jack a dull boy! The Team Juvlon believes in the same. When we work, we know nothing else and when we party, we know no bounds.
I have collected 10 ‘good-to-refer’ emails I have been receiving in 2015. I am quoting the reason why I found them to be good. You can use these as reference while creating your email campaign for 2016.
So let me tell you all a story today! I had been to a conference in Mumbai early last month. There I met this interesting person who was continuously tweeting about the event. I was curious to know about his background and profession. And thus began my interaction with Dr. Amit Nagpal.
Open rates of transactional emails are generally quite higher than marketing/promotional emails. We all agree that these transactional emails are very boring. But these transactional emails provide a lot of opportunities than you’re probably giving them. There are ways that will help you make these seemingly arid emails more interesting. I am sharing some real …
Monetize your Email List Marketers invest huge efforts and money to build the opt-in list for their business. Businesses work hard to create new original and engaging content to keep their subscribers busy. Good content helps in getting in more subscribers. Many times business owners lack the execution of turning these leads into revenue stream. …
I delivered a webinar to discuss the ingredients of successful Email Marketing Campaigns. This blog is a quick recap of this webinar. Email Marketing means delivering professional communications to relevant and targeted audience and this communication contains useful and relevant content for your audience. We saw few statistics of how some of the contributors help …
A Quick Recap – [Webinar] Contributors to successful Email Marketing Campaigns Read More »
Google Analytics offers a set of easy-to-use and highly effective tools which can dramatically improve the performance measurement of an email campaign. To start with, email marketers need to define a goal of tracking their campaigns. In addition to knowing the amount of leads and conversions generated from a single email marketing campaign, tracking with …
How to use Google Analytics to measure your Email Marketing Campaign Read More »
A pre-header is the text following the subject line when an email is previewed. When you look at an inbox, much of what you see is pre-header text. While subject lines are unpreventable, pre-headers also play equally important role in increasing email open-rates. Pre-header gives you an opportunity to stay ahead of the crowd. Inboxes …