High season or not, I’m pretty sure you’d like more business to come your way. I’d like to show you 3 ways you can get more business through email marketing. 1. Get New CustomersThis is and will always be a challenge for any business. Renting third-party lists is a legit and fruitful way to acquire new …
Email remains one of the most powerful tools for building awareness and driving sales. It allows businesses to connect with customers directly and move the conversation into a more personal space the inbox. But getting into the inbox is only half the battle. One of the biggest challenges in Email marketing is ensuring your messages …
Recent studies say Social Media and Email Marketing are top preferred channels for Indian marketers in 2016. With this context let’s take a loot at what is the future of Email Marketing. Join us for this exclusive webinar on Jan 21, 2016 at 11:00am (India Time) by Naresh Bhagtani, Managing Director, Niche Software Solutions, as …
The holiday season often sends the cash register ringing for business people or service providers. Or, that’s what everyone would like to believe in! With the fast approaching holiday season, many business owners and marketing professionals don’t really exploit the power of email marketing. The result? Lowered sales! For your marketing plans to succeed, you …
7 Email Marketing Strategies this Holiday Season Read More »
Your subscribers decide within seconds whether they want to read your Email or ignore it. And one of the first things they notice is the design. In fact, studies show that nearly 94% of the first impression of an email comes from its visual design. A cluttered or confusing layout can quickly push readers away, …
The average person receives dozens of Emails every day, and yours is just one among them. If it doesn’t grab attention immediately, it may sit unread in the inbox — or worse, end up in the trash. So how do you make your Emails stand out? The answer lies in persuasive Email copywriting. When your …
One of the most common questions businesses ask is: What types of Emails should we send? Email marketing is known for delivering one of the highest returns in digital marketing. But success doesn’t come from sending random campaigns — it comes from sending the right mix of emails that provide value to subscribers and drive …
Email Marketing Campaigns That Boost Your Business Read More »
Today, most people read Emails on their phones, not on desktops. That means your Email content must be designed for smaller screens and shorter attention spans. Mobile users don’t read long Emails—they scan them quickly. If the content isn’t clear, concise, and easy to read, they move on. To improve engagement and click-through rates, marketers …
We know the holiday season has begun when the warm woolens make an appearance! It’s time for cups of coffee, fun-filled holidays, and yes, an active time for marketers. This is the season when marketers hope to reap rich rewards through their holiday email marketing campaigns. After all, the holiday season brings in lots of …
7 Holiday Email Marketing Mistakes you Must Avoid Read More »
Every business works hard to build its Email list. But over time, some subscribers stop opening or clicking your Emails. This doesn’t always mean they’ve lost interest completely — they may simply need a reminder about why they signed up in the first place. That’s where re-engagement Emails come in. A re-engagement campaign is designed …
4 Emails You Can Use to Re-Engagement Inactive Contacts Read More »